Branding
Inside Dental Products
Another densitry arrow in my design director quiver from AEGIS Communications. Inside Dental Products was a brand created to market and sell dental products through a variety of channels such as an eCommerce site, monthly magazine, and weekly newsletters. The shopping cart in the logo came to light becuase AEGIS's brands are renown for unbiased, peer-reviewed content, and we wanted to make sure readers knew that IDP would be different, making no bones about it being a product-purchasing resource. A nod to Pau Hana Studios, servicing the greater Phildelphia area with outstanding studio photogaphy.
