Bev Michel shoots high-end family portraits, weddings, and elaborate children's portraits, complete with live ducklings, rabbits, and puppies. Yes, we're talking live props...enter her division called, "Peeps." Silly, fun, and eloquent. It's always been fun for me to work on children's themed identities because they can have a sense of humor, hence the ugly duckling logo, walking to the beat of its own drum.